CUSTOM JAVASCRIPT / HTML
One video away from success
Grab the attention of your dream clients and get them to contact you – without having to attend 
trade fairs or make cold calls
CUSTOM JAVASCRIPT / HTML
Most potential clients are excited about your offer - once they have UNDERSTOOD it, right?

Well, we will help you to coherently explain your offer in just 90 seconds!
In 2018 alone, we helped more than 70 companies present their products in a simple fashion, thereby enabling them to attract more customers.
CUSTOM JAVASCRIPT / HTML
 "50% higher sales, thanks to the Loft Film explainer video."
Thomas Trenz
CEO of JDisc
"Customers buy significantly more, thanks to your video!"
Phillip Stein
Founder & CEO of Company Builder GmbH
CUSTOM JAVASCRIPT / HTML
CUSTOM JAVASCRIPT / HTML
"Loft Film has explained my business so much better than I ever could."
Harald J. Koch
Founder of Robin Hood
Why do our clients get such great results?
CUSTOM JAVASCRIPT / HTML
Fact 1:
Potential clients will only buy your product or service once they understand it
CUSTOM JAVASCRIPT / HTML
Fact 2:
Potential clients who don’t know you yet will not spend a lot of time assessing your offer
CUSTOM JAVASCRIPT / HTML
Fact 3:
Through written communication, a complex offer can be explained well, but not quickly
Result:
Potential clients spend a very limited amount of time assessing your offer (8 seconds according to statistics). In such a short amount of time, they are unable to see the added value for themselves and thus terminate their investigation. This means they will not become your clients, even if your offer would have been the perfect solution for them.
Explainer videos help you attract more clients, if...
  • Your product or service delivers real added value
  • The script was written using the right method
  • The video is shown in exactly the right place
CUSTOM JAVASCRIPT / HTML
A selection of our productions
Customized explainer videos for your brand
CUSTOM JAVASCRIPT / HTML
Working with us
Find out how you can work with us
Since we receive a lot of requests, we are unable to
accept all of them. Therefore, we only work with those companies whose products
seem to have the greatest potential for success. How it works:
CUSTOM JAVASCRIPT / HTML
Step 1:
Complete the questionnaire: provide us with some information about your company.  
CUSTOM JAVASCRIPT / HTML
Step 2:
Analyzing the potential: if your application is promising, a member of our team will assess the potential of your company together with you.

CUSTOM JAVASCRIPT / HTML
Step 3:
Strategy: in our first call, we will jointly develop a customized strategy based on our proprietary Loft Film Method.
CUSTOM JAVASCRIPT / HTML
What happens in the first call?
Good preparation is half the battle. In our free initial consultation, one of our professionals will work with you to develop your strategy. We will even create a first draft of your video and draw up a plan for how to use the video to achieve the best possible results.
Next steps in the production process:
Your time investment: only 2 hours in total!
CUSTOM JAVASCRIPT / HTML
Kick-off
During the kick-off, we get to know you. You will tell our expert about your target market, your unique selling points and your objectives.

Your time investment: 60 - 90 mins
 
CUSTOM JAVASCRIPT / HTML
Script
Next, we develop a script based on the tried-and-true rules of the Loft Film Conversion Model.

Your time investment: approx. 20 mins
 
CUSTOM JAVASCRIPT / HTML
CUSTOM JAVASCRIPT / HTML
Storyboard
Once you are 100%, happy with the script, our designers will create a storyboard.

Your time investment: approx. 20 mins

 
CUSTOM JAVASCRIPT / HTML
Animation
Now we bring the images to life. Animation, voiceover, sound design and final playout. Your explainer video is ready!

Your time investment: 20 mins
 
Who we are
The Loft Film success story begins in 2014, when Jonas Eisert and Jonas Lerach crossed paths at the German Film and Television Academy. Two years later Loft Film was founded.
The company grew quickly from a small startup in Munich to one of the most successful production houses for explainer videos in the German-speaking market.

CUSTOM JAVASCRIPT / HTML
Jonas Eisert
CEO & Co-Founder
In his career as a movie director and producer, Jonas Eisert has worked with many renowned customers such as the City of Munich, PETA and Playboy. In addition, he is the youngest ever producer to create a storyline for an official Deutsche Bahn commercial.

In his role as brand manager, he turned Matt Laker into a brand worth more than €500,000 in less than 2 years and spurred the organic growth of the YouTube channel to more than 7,000 subscribers.

In the past 6 years, Eisert has produced more than 1,000 films and videos which have been viewed more than one million times online.
Jonas Lerach
CMO & Co-Founder
Jonas Lerach began his marketing career as a consultant and marketing strategist for small and medium-sized companies.

Over the past few years, Lerach has built a reputation for himself and his branding and marketing work in the field of investment management. He supported successful companies like Pulse Fund and KJ Invest Capital in establishing their brand in the market, thus helping them to generate millions of dollars in revenue through their online presence and branding.

As an investor, Lerach invests in and provides consultation services to various startups throughout Europe, such as "Smart Mobile Homes", a mobile homes manufacturer in Serbia.
CUSTOM JAVASCRIPT / HTML
CUSTOM JAVASCRIPT / HTML
Henryk Boeck
Head of Video Production
Henryk Boeck brings more than 10 years of experience as a filmmaker and screenwriter to the team. At Loft Film, he is not only responsible for ensuring that every production runs smoothly, but he also guarantees that the visuals and content of our films live up to the highest standards.

Henryk supervises our team of professional screenwriters and designers. He always has a sympathetic ear for our clients and lends them his support with his brilliant ideas.